Senior Content Strategist Job Vacancy in Mbabane, Eswatini – Media & Communications

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Job Description

Position: Senior Content Strategist

Company: Eswatini Broadcasting Corporation

Location: Mbabane, Eswatini

Experience: 7-10 years

Education: Master’s Degree in Communications or Journalism

Employment Type: Full-time

Industry: Media & Communications

Department: Editorial & Digital Media

Salary: 45,000 SSP – 65,000 SSP

Vacancies: 1

Company Overview

The Eswatini Broadcasting Corporation stands as the premier media institution in the kingdom, dedicated to delivering high-quality news, entertainment, and educational programming to a diverse audience. As a cornerstone of national communication, we bridge the gap between government initiatives and public awareness through various radio and television channels. Our mission is to foster an informed citizenry by providing accurate, timely, and engaging content that reflects the rich cultural heritage of our nation. We are currently expanding our digital footprint to meet the evolving needs of a modern audience, creating exciting career opportunities in Eswatini for creative professionals who are passionate about storytelling and digital innovation.

We pride ourselves on being a leader in the media landscape, utilizing cutting-edge broadcasting technology to ensure our signal reaches every corner of the country. Our commitment to journalistic integrity and excellence makes us a preferred employer for those seeking meaningful employment in Eswatini. By joining our team, you become part of a legacy of excellence that shapes the national narrative every single day.

Job Overview

We are seeking a highly creative and analytical Senior Content Strategist to lead our digital content evolution. This role is pivotal in transforming how our audience consumes media, moving from traditional broadcast models to a multi-platform digital ecosystem. The successful candidate will design and execute comprehensive content strategies that drive engagement across social media, mobile applications, and web platforms. You will work closely with journalists, producers, and digital marketing teams to ensure that our brand voice remains consistent and impactful across all channels. This is a high-level role that requires a deep understanding of audience analytics, SEO, and digital storytelling techniques. For more information on our mission, visit https://eswatinijobsearch.com.

Key Responsibilities

  • Develop and implement a long-term digital content roadmap to increase audience retention and engagement.
  • Collaborate with editorial teams to repurpose broadcast content for social media and web platforms.
  • Analyze audience metrics and performance data to optimize content delivery and timing.
  • Oversee the editorial calendar to ensure a consistent flow of high-quality digital content.
  • Manage the brand’s voice across all digital touchpoints to maintain institutional integrity.
  • Identify emerging digital trends and integrate them into the broadcasting strategy.

Required Skills

  • Expertise in digital content management systems (CMS) and social media analytics tools.
  • Advanced understanding of Search Engine Optimization (SEO) and audience segmentation.
  • Exceptional storytelling and editorial skills with a keen eye for detail.
  • Strong project management abilities to coordinate between different media departments.
  • Proficiency in multimedia content planning, including video and podcast formats.

Education

A Master’s Degree in Communications, Journalism, Digital Media, or a related field is required. A Bachelor’s degree with significant professional experience may be considered in exceptional cases.

Experience

A minimum of 7 to 10 years of experience in content strategy, digital media management, or editorial leadership is essential. Proven experience in a large-scale media organization is highly preferred.

Salary

The monthly salary for this position ranges from 45,000 SSP to 65,000 SSP, depending on experience and qualifications.

Benefits

  • Comprehensive health insurance coverage.
  • Performance-based annual bonuses.
  • Generous paid time off and leave entitlements.
  • Subsidized professional development and certification programs.

Training

Successful candidates will undergo intensive training on our proprietary broadcasting systems and advanced digital analytics tools. We also offer continuous learning opportunities through our partnership with international media institutes. Explore more career paths at https://senegaljobsearch.com/job-vacancy-senegal/.

Working Environment

The working environment is fast-paced, creative, and highly collaborative. You will be working in a modern office setting in Mbabane, often collaborating with diverse teams in a high-pressure, deadline-driven environment. We value innovation and encourage our staff to experiment with new media technologies.

Application Process

Interested candidates should submit their CV and a portfolio of successful digital campaigns through our official portal. Please ensure all documents are updated and reflect your most recent achievements. For regional job trends, check https://mozambiquejobsearch.com/job-vacancy-mozambique/.

Equal Opportunity Statement

The Eswatini Broadcasting Corporation is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees regardless of race, religion, gender, or disability. We are actively hiring in Eswatini to build a team that reflects the diversity of our nation.