Brand Activation Manager Job Vacancy in Hlatikulu, Eswatini – Consumer Goods

Job Description

Position: Brand Activation Manager

Company: Unilever Eswatini

Location: Hlatikulu, Eswatini

Experience: 5+ years in brand management or activation

Education: Bachelor’s degree in Marketing, Business, or related field

Employment Type: Full-time

Industry: Consumer Goods

Department: Marketing

Salary: SSP 250,000 – 350,000 per month

Vacancies:1

Company Overview

Unilever Eswatini is a leading multinational consumer goods company with a strong heritage of delivering trusted brands that improve everyday life. Operating across more than 190 countries, Unilever combines innovative product development with sustainable business practices. In Eswatini, the company manages a portfolio of household names in food, personal care, and home care, contributing significantly to the local economy and community development. The organization values diversity, inclusion, and continuous learning, creating an environment where talent thrives. For more information about our global presence, visit our careers page.

Job Overview

The Brand Activation Manager will lead the planning, execution, and measurement of integrated brand activation campaigns that drive consumer engagement and market share growth for Unilever’s flagship products in Eswatini. This role collaborates closely with cross‑functional teams including sales, trade marketing, insights, and creative agencies to ensure brand strategies are translated into impactful experiences at the point of sale, events, and digital platforms. The successful candidate will be a strategic thinker with a hands‑on approach, capable of managing multiple projects simultaneously while delivering measurable results. Learn more about similar opportunities in the region at Cameroon Job Search.

Key Responsibilities

• Develop and implement comprehensive brand activation plans aligned with business objectives and market insights.
• Coordinate with trade partners and retail outlets to execute in‑store promotions, sampling, and experiential events.
• Manage agency relationships, brief creative teams, and oversee production of activation assets.
• Monitor campaign performance, analyze KPIs, and provide actionable recommendations for optimization.
• Collaborate with the sales team to ensure activation activities support trade targets and distribution goals.
• Maintain activation budgets, track expenditures, and ensure cost‑effective execution.
• Lead post‑activation reviews, compile reports, and present findings to senior leadership.
• Stay abreast of consumer trends, competitor activities, and emerging activation technologies.

Required Skills

• Strong strategic planning and project management abilities.
• Excellent communication and stakeholder management skills.
• Proficiency in data analysis and reporting tools.
• Creative mindset with a focus on consumer‑centric experiences.
• Ability to work under tight deadlines and manage multiple priorities.
• Negotiation and budgeting expertise.
• Fluency in English; knowledge of siSwati is an advantage.

Education

A minimum of a Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline is required. Advanced certifications in brand management or digital marketing are considered a plus.

Experience

Applicants must have at least five years of proven experience in brand activation, trade marketing, or a similar role within the consumer goods sector. Experience working with multinational FMCG companies and managing large‑scale activation budgets is highly desirable.

Salary

The position offers a competitive salary range of SSP 250,000 to 350,000 per month, commensurate with experience and qualifications. Performance‑based incentives and annual bonuses are also part of the total rewards package.

Benefits

• Comprehensive health and medical insurance.
• Retirement savings plan with employer contributions.
• Generous paid time off and parental leave.
• Employee discount on Unilever products.
• Transportation allowance and flexible working arrangements.

Training

• Access to Unilever’s global learning platform for continuous skill development.
• On‑the‑job training with senior brand leaders.
• Opportunities to attend industry conferences and workshops.
• Leadership development programs for high‑potential talent.

Working Environment

Unilever Eswatini offers a collaborative, inclusive, and dynamic workplace where innovation is encouraged. Employees benefit from modern office facilities, a supportive team culture, and a clear commitment to sustainability and social responsibility.

Application Process

Interested candidates should submit their updated CV and a cover letter outlining relevant experience through our online portal. Applications will be reviewed on a rolling basis, and shortlisted candidates will be contacted for an initial interview. For additional guidance on applying for roles across Africa, visit Uganda Jobs Search.

Equal Opportunity Statement

Unilever Eswatini is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of gender, race, religion, age, disability, or sexual orientation. All qualified applicants will receive consideration for employment without discrimination.